Graphic Designer Visual Identity & Creative Assets
Sia has a strong visual identity: geometric, institutional, internationally credible. We need a creative partner to extend it across everything we produce: courses, campaigns, proposals, website, and more. Portfolio-first.
Why this role exists
Sia has a strong visual identity (geometric, institutional, internationally credible), and needs a creative partner to extend it across everything we produce: courses, campaigns, proposals, website, and more.
We’re not looking for someone who opens Canva, types a prompt, and exports. We have seen enough of that. We want someone who has a genuine visual sensibility. A person who looks at a layout and feels something is wrong before they can articulate why, then fixes it. Someone who sees AI generation tools as an extension of their own craft, not a substitute for having one.
If your portfolio is full of AI-generated stock imagery with text pasted on top, this is not the right fit. If your portfolio shows a distinct visual voice even across different media, even if it is unconventional, we want to hear from you.
What you’ll be working on
AI upskilling programs
- Course visual assets: module headers, learning cards, illustrated concepts, infographics.
- Program identity design for distinct AI Schools and training tracks.
- Participant-facing materials: certificates, workbooks, slide templates.
Campaigns & communications
- Social media content and campaign visuals for AI transformation initiatives.
- Visual storytelling assets for reports, policy briefs, and impact communication.
- Email and digital campaign assets.
Proposals & institutional materials
- Visual design and layout for client proposals, pitch decks, and strategic documents.
- Branded templates the team can actually use without destroying.
Website & brand
- Web visual assets and UI support for the Sia AI website.
- Maintaining and extending the existing visual identity system across new contexts.
What we’re looking for
No degree required. No specific software required (though knowing your tools is expected). What we need is evidence, visible in your portfolio, of a few things:
Essential
- A genuine visual sensibility. You have a point of view. Your work does not all look like the same template in different colors.
- The ability to work within an existing brand system while bringing creative energy to it, not just replicating, but extending.
- Comfort with information-dense content: data visualization, typographic hierarchy, structured layouts that are still beautiful.
- Speed and self-direction. You manage your own time, communicate proactively, and deliver without hand-holding.
Strong signals
- You use AI tools (Midjourney, Firefly, Stable Diffusion, or similar) in your workflow, but as a creative tool, not the whole answer.
- You have designed for international or multicultural audiences.
- You have worked on educational or public sector design: reports, course materials, policy visuals.
- You make things outside of client work. Personal projects, experiments, side work that shows what you actually care about.
What we’re not looking for
- AI slop. Template generation. Prompt-to-export with no craft involved.
- Someone who needs to be told exactly what to make. We’ll give you a brief and a brand system. From there, creative initiative is expected.
- Work that is technically competent but visually generic. Institutional work doesn’t have to look boring.
What you’ll get
- Work that actually matters. Your designs will be seen by government officials, UN staff, policymakers, and development practitioners across the world.
- Creative freedom within a strong brand foundation. The identity gives you structure; what you build within it is yours to shape.
- A collaborator who has strong opinions and will engage seriously with your creative decisions.
- Flexibility to do this alongside other work, if part-time is the right arrangement.
How to apply
Send a link to your portfolio. That’s the most important thing, we’ll look at it before we read anything else.
Please also include:
- A brief note (not a formal cover letter) about your design practice and how you use AI in your work, only if you do. We value human creativity over AI assistance.
- Your expected salary for part-time and full-time engagement (in USD or your preferred currency).
- Your preferred working time zone.
- Your earliest available start date.
Following the application instructions is your test.
Apply nowGraphic Designer - [Your Name]